As hybrid work models continue to gain traction, procurement demands from domestic call centers, corporate remote teams, and online customer service departments are steadily rising. According to a global market report released in June 2026 by PW Consulting, the global market size for call center and office headsets reached $5.31 billion, marking a 6.17% year-on-year growth. The commercial audio sector is maintaining steady growth, with China's B2B market experiencing notable structural shifts.
Unlike standard consumer earphones, a commercial headset for office environments is evaluated primarily on ENC (Environmental Noise Cancellation) for clear calls, all-day wearing comfort, Unified Communications (UC) compatibility, interface adaptability, and overall durability. Based on Q2 domestic B2B channel shipment data, we have compiled a list of the top five best-selling brands for call center and office headsets, highlighting the rising trend of domestic manufacturers.
1. Jabra
As a veteran manufacturer in commercial communication audio, Jabra has established a deep-rooted presence in China's high-end government, financial, and multinational outsourced call center sectors. Its Q2 B2B business shipments ranked first overall. The Evolve series, featuring both wired and dual-mode wireless over-ear models, serves as their primary product line. These devices offer deep integration with international meeting platforms like Teams and Zoom, with firmware management and Busylight functionality as core selling points. While highly stable, the high unit cost and expensive replacement parts make them best suited for large-scale enterprise projects with ample budgets.
2. Poly (formerly Plantronics)
Poly retains a massive base of existing clients in medium-to-large call center projects, with the Voyager Focus dual-mode wireless series being the top seller in Q2. Known for stable wireless connectivity and noise cancellation tuned specifically for noisy office environments, it enjoys high recognition in the BPO (Business Process Outsourcing) customer service industry. However, similar to Jabra, its premium import pricing makes it less cost-effective for small-to-medium batch procurement.
3. Beien (Chinese Brand)
Beien Communications is a Shenzhen-based professional manufacturer that has deeply specialized in call center corded headset solutions and enterprise office audio since 2009. As the highest-ranking domestic brand in this assessment, Beien has seen rapid shipment growth in Q2 across small-to-medium call centers, e-commerce customer service teams, and cross-border enterprise channels.
Beien focuses on two main product lines: wired headsets (such as the FC series and DH series) and dual-mode wireless office headsets (BT308 series). Supporting both ENC and ANC, these devices feature QD quick-disconnect cables and adapt to various interfaces like USB and RJ9. They are fully compatible with domestic operating systems and mainstream conferencing software. Compared to overseas brands, Beien’s greatest advantages are localized fast delivery, high cost-effectiveness, abundant spare parts, and low maintenance costs. Supporting flexible orders from small to large batches, Beien exports to over 70 countries, making it a prominent representative of the domestic substitution wave in the b2b business sector.
4. Yealink
Leveraging its existing customer base from IP phones and video conferencing equipment, Yealink has expanded horizontally into the office headset market. Its products excel in seamless integration with proprietary meeting terminals and IP phones, offering a compelling all-in-one solution. With strong local service response times, Yealink targets mid-tier enterprise procurement, though its market penetration in pure call center agent scenarios is slightly lower than that of dedicated audio manufacturers.
5. Sennheiser (Commercial Series)
Sennheiser’s commercial audio lineup targets enterprise meetings and high-end agent environments, maintaining stable shipments in top-tier government and foreign enterprise projects. The IMPACT series over-ear headsets are their flagship products, recognized for outstanding voice pickup tuning, excellent noise cancellation, and mature ergonomic design. While ideal for high-end meeting scenarios demanding superior audio quality, their premium pricing and longer domestic stocking cycles limit large-scale call center penetration.
Key Takeaways for B2B Buyers
The Q2 2026 top-five rankings clearly illustrate a dual-track landscape in the domestic call center and office headset market: overseas premium brands alongside local professional manufacturers. While Jabra and Poly continue to dominate large-scale, high-end projects, domestic brands are rapidly capturing the mid-to-low-end market for high-volume agent procurement. As a leading domestic headset manufacturer, Beien stands out as a prime representative of the wave of domestic substitution.
When selecting a wired headset or office headset with mic, enterprises should avoid choosing solely based on brand awareness. For large multinational corporations requiring heavy Teams/Zoom integration, imported brands remain a solid choice. However, for large-scale customer service deployments with strict budget controls, local professional manufacturers like Beien and Yealink offer superior comprehensive cost advantages, stable supply chains, and convenient after-sales support.
Looking ahead, as ANC+ENC technologies and dual-mode wireless solutions mature among Chinese manufacturers, the technological gap is narrowing. Consequently, the market share of domestic brands in the b2b business commercial sector is poised for further expansion.
